Our Mission

We believe in American democracy and the power of local communities to better themselves. We know that high-quality, trustworthy, nonpartisan and connect-the-dots local news reporting is essential to the strengthening of those communities and our country in the 2020s.

Acting on that belief, we created Lookout Local in 2019. We launched Lookout Santa Cruz on Nov. 20, 2020, and with the incredible effort of our whole team, were fortunate enough to win the Pulitzer for Breaking News in 2024. On April 10, 2025, we launched Lookout Eugene-Springfield, our second site, and we plan to launch additional Lookouts over the next several years. 

Overall, Lookout is an emerging network of digital-only, mobile-first, editorially robust, intensely local media outlets offering community-centric news and resources. In being both mission- and business-driven, we join with other like-minded local news enterprises around the country to revive strong accountability-minded local journalism. We count these organizations as friends and partners in this necessary journey: The Advocate (LA), The Assembly NC, Baltimore Banner, Charleston Post and Courier, Cityside, Colorado Sun, the Daily Memphian, Salt Lake Tribune and Spotlight PA. And our friends and key consultants at Blue Engine Collaborative. We also thank the Knight Foundation for its continuing support.

Lookout’s network of websites serves small to mid-sized markets, repopulating news and advertising deserts with modern, vibrant news products.

While we are wholly modern in our digital-only approach, we uphold age-old, bedrock journalistic standards. We publish without fear or favor, serving our readers the best news and information available. While we build a range of key community relationships through our Civic Partners and Marketing Partners programs, these relationships do not determine our news coverage in any way. 

Lookout Local Inc., is a public benefit corporation whose fundamental mission is to serve its communities with a new and higher standard of news, information and community engagement.

Contact us

Newsroom: newsroom@lookoutlocal.com

Membership services: eugene-springfield@lookoutlocal.com

Marketing partnerships / advertising: jim@lookoutlocal.com

Reprints and permissions

Lookout Local Inc. requires permission before any material — including, but not limited to, text, photos or videos — that is published in Lookout Eugene-Springfield.com or any affiliated Lookout website can be reprinted. To obtain information about reprints and permissions, contact Executive Editor, Dann Miller at dann@lookoutlocal.com or newsroom@lookoutlocal.com.

Corrections and clarifications

Our first responsibility: to get things right. Factual accuracy is a gating principle of all our work. Given the speed on that work, and the nature of journalism itself, inevitably, we will make errors. We want them to be as small as possible — and to learn from them — and to correct and clarify any errors or murkiness as soon and as clearly as possible.

Readers can notify the newsroom of potential errors by emailing newsroom@lookoutlocal.com. Any Lookout employee who receives a report of an error should notify both the journalist responsible for the story and an editor at the earliest opportunity.

Factual errors in stories should be corrected promptly, but not before:

  1. A discussion between the correspondent, his or her supervisor and the executive editor is had;
  2. A determination is reached that an error did indeed occur, and 
  3. That the remedy is, in fact, correct. 

In the course of breaking news, facts from authorities can often change and require updating; such cases require judgment calls as to whether to call out those situations as corrections/clarifications — or to simply update stories to reflect the changes as they unfold. We will make these calls fairly, to best advance reader understanding.

For any questions on these policies, please contact Executive Editor Dann Miller, dann@lookoutlocal.com