Lookout Eugene-Springfield’s mission is clear: to make Lane County a better place, for all who live here. We believe in the power of local communities to better themselves. And we know that high-quality, trustworthy local news reporting is essential to the strengthening of our communities.
Our Founding Marketing Partners – University of Oregon, Emerald Broadband, 5th Street Public Market, Eugene Area Chamber of Commerce and The Shedd Institute – share in this mission, and have a passion for vibrant local news, civic engagement and community betterment.
Generous community investments by these leading local businesses and organizations directly support Lookout’s work across Lane County in impactful ways:
- Enable all Lookout content to be freely available to readers at launch for our first 90 days, helping rekindle local news habits and connecting audiences to actionable news and information
- Promote Lookout’s numerous community-building initiatives: convening events & forums, amplifying the essential work of nonprofits, and building media literacy skills in schools through Lookout in the Classroom
As Lookout launches, the messages and work of our Founding Marketing Partners will be spotlighted across our platforms. We thank them for their generous support and shared commitment to serving Lane County, and hope you will as well.
A core part of our mission is helping local businesses thrive. Interested in joining businesses like these to showcase your brand and message across Lookout? Learn more about our unique Marketing Partnership options here.


